10 May 2007
Website / ETSY (intuitive shopping)
Not another online store... this one is different.
Although the craft nature of the products for sale may not interest most of us, the useful search tools may. At ETSY (no idea what it stands for), users are given the power to search by color with a color-picker, fabric watches or by geographic area with a map. The Flash enabled colour picker works by the cursor activating a visually rich colour grid of bubbles that link to colour categorised products for sale on the site - fast to load and nice functionality.
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